The Fall Classic is back Saturday Oct 4 — two-person scramble, $80 a player, lunch included. 40 spots, and the ones who played last year know how fast it fills. Sign up on your phone:
The operating platform for golf courses · priced for the nine-hole operator
Run your golf course on one system.
Bookings, the checkout counter, online sales, memberships, events, staff and the money: one system instead of five, hosted by us, run by you. And an AI marketing agent who posts your tournaments for you. Built and priced for the small course.
Free to try, then $39.99 a month. Cancel any time. See how setup works
- Replaces
- Five separate tools
- Marketing
- Done by Mac, your AI agent
- Plans from
- $39.99 a month
Pin sheetHole location: middle
Front 14 · Back 14Left 12 · Right 12
01 · The platform
Everything a course runs on. One system.
Every part of it, on every plan. Nothing is an add-on and nothing is unlocked later.
Your AI staff
Post it and Mac does the marketing. The rest of the staff help too.
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Mac, marketing
Post a tournament or a special; he writes the posts for Facebook, Instagram and Google.
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Connect your channels
Connect your Facebook Page, Instagram and Google Business once. That is the setup.
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Approve, then hands-off
Every post waits for a person at first. Five approved and Mac posts there on his own.
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The rest of the staff
Grace, chief of staff; Hal, assistant GM; Casey, shop; Penny, books; Stan, starter.
Run the course
The day, on one screen each.
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Tee sheet
The day by time and hole. Online and counter bookings on one sheet.
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Register
Cash and card at the counter, tips, tabs, refunds, sales tax.
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Today
What is booked, what is selling, who is due, what needs a decision.
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Simulator bays
Bays booked like tee times; a round in a bay logged like any other.
Sell
Online and at the counter, one catalogue.
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Storefront
The course’s own store, in its colours: tee times, merchandise, food, packages.
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The marketplace
Every course’s products on the Middle Pin too, where new golfers find them.
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Products & inventory
One product builder; stock counted down online and at the counter alike.
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Food & beverage
The grill on the same register: modifiers, tabs, tips.
Members
Your own membership engine, and a card that travels.
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Plans & renewals
Annual, seasonal, monthly, family; trials, autopay and renewal offers.
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Member card
On their phone. Read at the register and online, at any course that honours it.
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Member pricing
The member price on any product, applied on its own when the card is read.
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Charge accounts
A tab at the course, statements, and paying it off from the wallet.
Play
Events, scoring and the card.
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Tournaments
Set up on one short page; entries and fees online; scores in live.
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Leagues
A season of rounds, best-of scoring, a public board if you want one.
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Live boards
One board per event, updated as scores come in, friends picked out.
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Scorecards
The course’s card, tees and ratings, used by every board and handicap.
Across courses
What every course on the Middle Pin shares.
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Shared memberships
A course can honour another course’s members. The courses set the terms.
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Events across courses
A league or tournament hosted by several courses, one board for all of it.
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One login everywhere
One Middle Pin account: every course, and a course’s own website too.
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My Golf Journey
A golfer’s own satellite map of everywhere they have played. Private by default.
Money
Straight to your bank, explained.
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Stripe payouts
Your share of every order deposited to your own account.
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Deposits explained
Each deposit matched to its orders, so the bank and the books agree.
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Reports & the day
The day closed on one screen; nightly, weekly and monthly reports by email.
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Disputes & tax
A chargeback answered from the order; sales tax worked out where you are.
Staff & help
The people, the agents, the guide.
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Staff roles
Owner, manager, counter, bookkeeper, starter. Each sees only their screens.
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Activity log
Every change, who made it and when.
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Agents in the seats
An agent is hired into a staff seat, sees that seat’s screens, and cannot move money.
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Caddie
Documentation from the software itself, walks over the real screens, a guide to ask.
For the golfer
One account, every course.
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Golfer page
Profile, handicap, rounds, events, wallet, cards and orders on one page.
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Handicap
Index and GHIN, kept with every change.
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Friends
Invited by email; friends see each other’s rounds and events, live.
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Wallet & orders
Every card and every receipt, from every course, in one place.
02 · Your AI staff
Post the tournament. Mac does the rest.
Small courses do not market their tournaments, leagues and specials, because nobody has the hours. Now the marketing is staff: connect your Facebook, Instagram and Google once, post what you are selling, and Mac writes the posts for each channel from what the course already knows. You approve the first few; then he posts on his own.
What you post
TOURNAMENT
Fall Classic
- Day
- Sat, Oct 4
- Format
- 2-person scramble
- Entry
- $80
- Field
- 14 of 40
That is the whole brief. Nothing else to write.
What goes out
Fall Classic · Oct 4 · 2-person scramble ⛳ 40 spots. $80, lunch included. Link in bio. #FallClassic #golf
Fall Classic, Saturday October 4. Two-person scramble, $80 per player, lunch included, 40 spots. Register online.
- Announce
- Half full
- Last call
- Live board
- Results
The rest of the staff
- Gracechief of staff
- Halassistant GM
- Caseyshop hand
- Pennybookkeeper
- Stanstarter
Each is hired into a staff seat, sees only that seat’s screens, never sees a member list, cannot move money, and everything it proposes waits for a person to confirm.
03 · Connected
One customer, every course.
A golfer keeps one account and one card. Your course runs its whole day on one system. Every other course runs the same one, so the card is read anywhere and an event can span clubs. Tap anything to see what it joins.
18 parts · 86 joins · 56% of everything touches everything else. That is what one system means.
04 · The money
Every sale, straight to your bank.
Online or at the counter, Stripe takes the card and deposits your share in your own bank, itemized to the cent. No invoices, no checks, no spreadsheet at month end.
- Tee
A customer pays
Online, on their phone, or by card at your counter.
- Fairway
Stripe processes it
Secure card handling, with your share worked out on every order.
- Pin
It lands in your bank
Deposited to your own account. No checks to cash, no invoices to send.
Every deposit comes with its receipt.
- An itemized email that adds up to the exact amount deposited
- Nightly, weekly and monthly reports, sent automatically
- Cash and card kept separate, so the register always reconciles
Deposit notificationEXAMPLE
Tournament entries1,240.00
Memberships520.00
Pro shop, card152.40
Deposited · bank ••4821$1,912.40
05 · Getting started
Running this afternoon.
Three steps, and you can play all three yourself. No call to book, no approval to wait on, nothing to install — and if you would rather we did a part of it, ask and we will.
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Start a trial
A link, a form, and you are on it — in about the time this took to read. Card taken, nothing charged, and cancel and it stops.
Sign yourself up, today
There is nobody to wait for and nothing to approve
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Connect to Stripe
One guided Stripe form sets up your connected account, on your phone or at your desk. Sales run through the Middle Pin’s Stripe, your share goes to your connected account, and Stripe pays it into your bank. Your bank details go to Stripe, never to us.
Fill in one Stripe form
Want a hand? We will sit on the phone with you while you do it
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Build what you sell, and open
You answer questions about how your club works and the products build themselves. Your storefront then assembles out of them, in your colours — nobody lays out a page.
Answer in plain golf language
Want a hand? We will load your rate sheet if you would rather not type it
Support, the whole way round
You are never handed off to a queue. Call or email and you reach the people who build the platform, during setup and every season after it — 785.323.7985.
06 · Pricing
The scorecard.
Priced for the nine-hole operator: two flat monthly plans, the whole platform on both, no per-booking fees and nothing to unlock. The only question is whether we build your website too.
| What's included | Marketplace $39.99 per month | Hosted $99.99 per month |
|---|---|---|
| Sell on the Middle Pin marketplace | Included | Included |
| Your own branded storefront | Included | Included |
| Stripe payouts to your bank account | Included | Included |
| Nightly, weekly and monthly sales reports | Included | Included |
| Online bookings | Included | Included |
| Built-in membership solution | Included | Included |
| Recurring payment gateway | Included | Included |
| Fully integrated point of sale | Included | Included |
| Inventory management | Included | Included |
| Food and beverage package | Included | Included |
| Charge accounts for members | Included | Included |
| Leagues, tournaments and live scoring | Included | Included |
| Shared golfer profile and member card | Included | Included |
| Personalized domain | Not included | Included |
| Website design & hosting | Not included | Included |
| Google Business integrations | Not included | Included |
| Social media integration | Not included | Included |
| Product marketing | Not included | Included |
| Get started | Get started |
Marketplace
$39.99per month
- Sell on the Middle Pin marketplace
- Your own branded storefront
- Stripe payouts to your bank account
- Nightly, weekly and monthly sales reports
- Online bookings
- Built-in membership solution
- Recurring payment gateway
- Fully integrated point of sale
- Inventory management
- Food and beverage package
- Charge accounts for members
- Leagues, tournaments and live scoring
- Shared golfer profile and member card
Hosted
$99.99per month
- Everything in Marketplace, plus
- Personalized domain
- Website design & hosting
- Google Business integrations
- Social media integration
- Product marketing
One system. Your course.
Start a trial and have it running today. If you would like a guide first, take a 30-minute walkthrough with the person who builds it, and call whenever you want a hand after that.
